KABO

A project I worked on focusing on Packaging design and Branding.
The idea was to create a range of cosmetic products that would be Coffee-based.
KABO is born, and it contains a total of five different products;
Lipbalm, Facespray, Bodybutter, Bodyscrub and Exfoliant.

To make this project come to life,
I had to think first about the Branding side of the story.
To make it happen, you must also have in mind that
the Corporate Identity of your brand is a very important part.

The design itself is also a very major point in Branding,
since it will give your Brand a recognition value.
I designed each illustration to fit in the form of the bottles/cups.

For each product of the range, I did a research on coffee-based ingredients,
and tried to simulate what the products would actually contain in real life.
I definitely got to smell a lot of coffee and I can't complain!

You can slide here to have a closer look at each of the products illustrations.
I used a combination of both Serif and Sans-Serif fonts,
"KABO" Logo has a coffee grain integrated to replace the "O".